Accelerate Your Sales Performance, Streamline Distribution.

Sellin brings workforce management, route planning, retailer engagement, order booking, and advanced analytics into a single powerful system. Simplify operations, improve decision-making, and maximize business efficiency with Sellin.

Meet Sellin

Geo-Mapping & Territory Management

Define, assign, and optimize sales territories with precision mapping

Seamlessly allocate distributors, employees, or territories to maximize operational efficiency.

Manage zones, areas, and territories with intuitive tools.

300K+

Outlets Mapped

40K+

SKUs Covered

1500+

Active field force

The Crusts of Sellin

Complete Secondary Sales Management

One feature-rich platform to consolidate, streamline, and manage your sales & distribution operations

Setup Module

Get your retail outlets up and running in minutes with guided, hassle-free setup.

Dashboard Module

Real-time insights and actionable analytics for smarter decision-making.

Distributor Module

Manage your distribution network with streamlined tools and insights.

Target Module

Align and monitor goals with comprehensive targeting tools.

Order Module

Smart order handling that matches demand with supply.

Sales Module

Comprehensive visibility into your sales performance.

Retail Connect

Empowering retailers with mobile-first digital tools.

Reports Module

Custom reports and dashboards for critical business metrics.

Plan Smarter, Execute Faster, and Grow Bigger

From beat planning to execution, we've got you covered

Comprehensive Dashboard Insights

Get real-time visibility into sales, distribution, and workforce performance with role-based dashboards tailored for every level of your business.

Real-time visibility to stay updated on every sale and stock movement.

Customizable views to focus only on the KPIs that matter most.

Actionable alerts to spot and resolve issues before they escalate.

Customize your views

Filter Outlets Fast

Get daily reports

Secondary Sales Management

Create Visibility. Manage Operations. Grow Sales.

Get an instant view of retailer sales, daily reports, and easy filtering to stay in control and keep your distribution network running smoothly.

Effortless Order Flow & Inventory Management

Manage the complete order cycle with real-time visibility into bookings, execution, and inventory levels. Sellin ensures faster order processing, accurate stock tracking, and smarter inventory forecasting to keep your business running smoothly.

Smart Analytics for Better Decisions

Gain real-time visibility into sales, distribution, and workforce performance with Sellin's smart analytics. With 100+ customizable reports and intuitive dashboards, you can track KPIs, measure targets, and make faster, data-driven decisions.

Track Sales, Schemes & Shipping in One Place

Sellin centralizes sales tracking, promotional schemes, and shipping management into a single platform. Monitor order execution, evaluate scheme performance, and track deliveries in real time for complete operational control.

Our Pricing & Plans

Starter

$19/user /month

Master Setup & Configuration, Field Force Management, Census & Market Mapping, Distribution & Order Management, Outlet & Retailer Management, Reporting & Analytics, Retailer Application (Retail Connect)
25 pre-built dashboards (sales summary, order vs execution, outlet list), basic CSV export.
Up to 50 active users
Cloud
Email & chat support, business hours (M–F)
Standard cloud SLA (99.5%).
30-days demo environment. (On Cloud)

Growth

$15/user /month

Master Setup & Configuration, Field Force Management, Census & Market Mapping, Distribution & Order Management, Outlet & Retailer Management, Reporting & Analytics, Retailer Application (Retail Connect)
50+ pre-built dashboards + 50 customizable reports (Target vs Achievement, SKU-wise sales, Inventory Forecast).
Up to 250 active users
Cloud
24x5 phone + chat support, online knowledge base, monthly health-check.
99.8% + premium backups.
30-days demo environment.(On Cloud)
API, basic ERP/accounting connectors (QuickBooks, Xero); webhooks.

Enterprise

Let's Talk

Master Setup & Configuration, Field Force Management, Census & Market Mapping, Distribution & Order Management, Outlet & Retailer Management, Reporting & Analytics, Retailer Application (Retail Connect)
100 pre build and 25 Customizable Dynamic Reporting Engine.
Custom (scales to 5,000+ users), unlimited retailers (tiered on usage).
Cloud + On Prem
Dedicated CSM, 24x7 support, priority bug fixes, quarterly business reviews.
Enterprise SLA (99.95%)
30-days demo environment.(On Cloud)
Full API & middleware support, EDI, ERP/Finance integrations (NetSuite, SAP connectors available).

Testimonials

With Sellin, we streamlined our entire distribution process from order booking to delivery tracking. The platform gave us real-time visibility into our entire sales eco system.

Operations Head

Dairy Fresh

Sellin transformed the way we manage our sales force and retailer engagement. Digital enablement turned out to be one of the corner stone of our growth journey.

Sales Director

Gourmet Beverages

As a fast-moving dairy brand, visibility into secondary sales was always a challenge. Today, we manage our field force with confidence and have reduced stockouts by 25% while boosting market coverage.

National Sales Manager

Kreamy

The real time data along with tracking of Sales and delivery staff give us a complete oversight of operations, we were able to make significant improvement in our sales processes

Director MIS

ANC Foods

We have completely turnaround our sales process from a manual paper based system to mobile based ordering and fulfillment, its a 360 degree transformation that has brought unparalleled insights for management.

Chief Operating Officer

SOS

Frequently Asked Questions

Sellin gives sales staff and order bookers a mobile-friendly app to place orders, track routes, log attendance, and monitor their performance in real time eliminating paperwork and delays.

Regional and zonal managers get real-time dashboards showing KPIs, target vs achievement reports, route performance, and sales staff productivity, helping them make faster, data-driven decisions.

Retailers can place orders digitally, receive promotions and deals instantly, and track execution status making communication with distributors easier and more transparent.

Yes. Distributors can handle orders from the manufacturer (primary sales) and track deliveries to retailers (secondary sales), while monitoring inventory, credit, and receipts in one centralized platform.

Sellin provides 100+ customizable reports, including sales by SKU, inventory forecasts, credit sales, census data, and performance KPIs, ensuring leadership has 24/7 business visibility.